出價的藝術

 

出價的藝術

最近的房市雖然不熱,但是有逐漸回溫的趨勢。房市溫和對大家最有利,買賣在合理價是最難的事情。

昨天跟客人討論disclosure之後準備出價,幾乎所有的買家都會問我「怎麼出價?」能給什麼建議,通常來說我在出價之前會做幾件事情。

第一、CMA: Comparative Market Analysis, 有時候說很快我們就叫comps,我會找出附近類似產品成交價格,讓你了解一下周邊行情,甚至我會抓半年到一年的行情,讓你知道一下走勢。

第二、屋況分析:這房子必須維修多少錢,客戶自身想要做的後續維修需要多少錢?你想做哪一些補強呢?換馬桶、換鏡子換洗手盆,裝修廚房、換洗碗機、換抽風機等等,我們可以概抓一下預算。 如果新房,我也可提供建商的upgrade大概的所需費用行情。

第三、市況:最近市場狀況如何,需不需要加價,我們可能會遇到多少「對手」也想下offer,跟listing agent的密切溝通的結果就成了下offer時重要線索。


第四、房子與市場:這房子在市場上多久了,也就是我發listing給你參考時,你會看到一個DOM (days on the market),為什麼放那麼久?是屋況太可怕沒人要?還是市場低迷等,搞清楚原因我們再投標。

第五:獨特性:每一個房子都是獨一無二的,就算在同一個社區也會因為座向、有沒有風景、棟距、停車位、採光、臨路條件、有沒有面對嫌惡設施等價格有很大的差異。

出價之前大概會整理上述原因,討論出一個價位,搭配自身的出價條件(像是cash offer、或是pre approved,或是down payment多寡等等)總和所有自身優點送出offer。

有些人可能會看到市場變差一點,就想砍價砍到底,低價送offer不是不可能,讓我這個包打聽的先去跟listing Agent探一探訊息,如果賣家價格實在很硬,或是賣家脾氣不太好,砍到人家不爽這offer就GG了,有時還是得將心比心嘛,如果你在賣房收到一個很差的offer,可能直接不回應了!

雖然必須顧及買賣雙方的kimochi,但是買家經紀還是在幫買家做事與捍衛權益的,絕對不是賣家。

 

 

 

Author: Maggie Chien 簡明葳

我的中文名字是簡明葳,大家都叫我Maggie,現在在美國矽谷/硅谷(Silicon Valley)擔任房產經紀人 Broker DRE#01973756 。 我曾在台灣當過九年的財經記者,蘋果日報房地產中心(地產王&家居王)、自由時報財經中心房產線總資歷長達七年。我在台灣採訪過數千間建案,在矽谷看房歷年破千間以上,這幾年的矽谷房地產經紀人經驗,建立了我完整的買房資歷與經驗。 在矽谷買房子,是一個充滿挑戰的過程。我能提供試算服務、貸款諮詢與轉介、為你挑選適合妳需求的房子、一同看屋,與你一起挑戰競標的過程。我們將逐條念過合約內容,下標之前我會誠實地揭示屋況、屋主詳細情形、報告,而後續的交屋、租屋、修繕、改建等諮詢都在服務範圍之內。 關於賣房,房價評估、市場分析、修繕建議、上市時間建議、Staging評估、風格挑選、行銷方式分析、海報、Post、媒體推廣、行銷媒體選擇、挑選offer輔助,後續交屋,都是我擔任賣房經紀人時的職責。 我是 National Board of Realtors、California Association of Realtors、以及 Silicon Valley Association of Realtors的會員。 I am a California realtor/broker associate in the Silicon Valley, currently working with Keller Williams Realty. I have always had a passion for Real Estate. As an Editor/Journalist in Taiwan, I had written hundreds of news articles covering Real Estate and Interior Design. After moving to the SF Bay Area in 2014, I followed my passion and embarked on a successful career as a Real Estate agent/broker. For my buying clients, I understand home ownership is a big part of the American Dream and I will help you to achieve this goal with logic and data: - Find/compare/verify the house of your need - Review all property inspection reports, seller disclosures, permit history, HOA docs, etc. with you - Explain all contractual documents to help you make the strongest offer with confidence - Share a buyer's only checklist with you prior to making an offer For my selling clients, I understand it can be a very stressful process determining when to sell, how to price and market the house. I will greatly reduce your burden by: - Thorough analysis on market condition, timing and price - Prepare all documents and escrow account - Touch up/renovate the house with my team of contractors - Showcase the house with professional staging - Advertise and conduct open house - Review and select the strongest offer with confidence Check my review and give me a call for a free consultation today.

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